Connecting to Amazon MWS

Locate and generate your connection tokens

Last Updated 3 years ago


If you do not have access to the Seller Central account

Share this page below with the account owner, who can then provide you with the Seller ID and Auth Token needed to proceed with establishing a connection.

Alyte requires a connection to your Amazon Marketplace Web Service (MWS) in order to pull in inventory, financial and other key business data. 

It’s as simple as three steps:

1. Sign In with the Amazon Seller Central account associated to the brand / business

2. Agree to the Terms and Conditions in Amazon’s Developer Settings

3. Find and Enter token information in Alyte Connection Settings

1. Signing In & Authorizing Alyte

You can sign in to Seller Central and authorize Alyte via the link below:

If you have multiple Amazon Accounts, make sure you log in to the Seller Central Account of the brand that you want to connect.

After logging in, click “Next” when you’re at the screen below to connect Alyte to Amazon.

2. Agreeing to the Terms & Conditions

Agree to the Terms & Conditions in this screen to allow Alyte to pull your seller account analytics:

3. Providing Alyte with Seller ID and Auth Token

Once you’re done with that step, copy the Seller ID and Auth Token from the site, and paste it in the Connection Manager in Alyte. You may choose the Marketplace ID by your region in the Connection Manager. 


Once you’ve saved your marketplace connection, it will take up to 24 hours for your performance data to show up in the dashboard.